• Aug 15, 2024

Building Trust in Recruiting: A Vital Skill

  • Trent Cotton
  • 0 comments

Trust is the invisible thread that binds teams together, fuels collaboration, and propels organizations toward success. For leaders and recruiters, building and maintaining trust is not merely a desirable trait but a fundamental necessity. Trust is the bedrock of effective communication, employee engagement, and long-term relationships. Yet, despite its importance, trust can be fragile and easily shattered by seemingly minor actions. Here, we delve into the top five behaviors that can unknowingly destroy trust and explore strategies for building trust in recruiting.

1. Blaming

Blame is a powerful trust destroyer that can quickly unravel relationships. When leaders or recruiters resort to blaming, they shift responsibility away from themselves and onto others, often to protect their own image or avoid accountability. Consider the statement: "If you had just managed your time better and not procrastinated, this wouldn't have happened." Such language not only erodes trust but also damages morale and stifles open communication.

Why It Destroys Trust:
Blaming creates a culture of fear and defensiveness. Team members become reluctant to take risks or admit mistakes, fearing repercussions. This stifles innovation and prevents the open dialogue necessary for problem-solving and growth.

How to Avoid Blaming:

  • Focus on Solutions: Instead of pointing fingers, focus on finding solutions. Encourage collaborative problem-solving and ask questions like, "How can we work together to prevent this in the future?"

  • Take Ownership: As a leader, model accountability by taking responsibility for your actions and decisions. This sets a precedent for others to follow.

  • Cultivate Empathy: Understand the challenges your team faces and offer support rather than criticism. Empathetic leadership builds trust and fosters a positive work environment.

2. Belittling

Belittling occurs when leaders or recruiters diminish the capabilities or contributions of others. Phrases like, "This was a simple task. I can't rely on you for anything important going forward," can have a devastating impact on an individual's confidence and engagement.

Why It Destroys Trust:
Belittling communicates a lack of respect and appreciation for team members' efforts. It undermines their confidence and leads to disengagement, as individuals feel undervalued and unimportant.

How to Avoid Belittling:

  • Recognize Efforts: Acknowledge and celebrate the contributions of your team members, no matter how small. Recognition boosts morale and reinforces trust.

  • Provide Constructive Feedback: When addressing areas for improvement, focus on constructive feedback rather than criticism. Offer guidance and support to help individuals grow.

  • Foster a Growth Mindset: Encourage a culture of learning and development. Emphasize that mistakes are opportunities for growth and improvement.

3. Threatening

Threats are often used as a misguided attempt to enforce accountability. Statements like, "If you ever miss a deadline again, there will be consequences," rely on fear as a motivator. However, fear rarely leads to genuine accountability or trust.

Why It Destroys Trust:
Threatening creates a hostile work environment where individuals feel insecure and anxious. It discourages open communication and collaboration, as team members become focused on self-preservation rather than collective success.

How to Avoid Threatening:

  • Encourage Accountability: Foster a culture of accountability by setting clear expectations and empowering individuals to take ownership of their work. Provide support and resources to help them succeed.

  • Build Positive Relationships: Develop strong, positive relationships with your team members. When trust and respect are present, individuals are more likely to meet expectations without the need for threats.

  • Communicate Openly: Address performance issues through open and honest communication. Discuss challenges and work together to find solutions that benefit both the individual and the team.

4. Oversharing

Oversharing occurs when leaders or recruiters spread negative impressions or confidential information about team members. Statements like, "I need to let the rest of the team know that we can't depend on you," not only undermine trust in the individual but also erode trust in the leader's discretion and judgment.

Why It Destroys Trust:
Oversharing creates an environment of gossip and mistrust. Team members may become wary of sharing information or seeking support, fearing that their concerns will be broadcasted to others.

How to Avoid Oversharing:

  • Maintain Confidentiality: Respect the privacy and confidentiality of your team members. Address issues privately and professionally, without involving others unnecessarily.

  • Promote a Positive Culture: Focus on building a culture of support and collaboration. Encourage team members to uplift and support one another, rather than spreading negativity.

  • Model Discretion: As a leader, model discretion and professionalism in all interactions. Demonstrate that you can be trusted with sensitive information.

5. Failing to Deliver

Failing to deliver on commitments is a common trust destroyer that can have far-reaching consequences. When leaders or recruiters consistently fail to meet deadlines or follow through on promises, it erodes their dependability and credibility.

Why It Destroys Trust:
Dependability is a key component of trust. When individuals cannot rely on their leaders to deliver on commitments, it creates uncertainty and frustration. Trust is built on consistency and reliability, and failing to deliver undermines both.

How to Avoid Failing to Deliver:

  • Set Realistic Expectations: Ensure that commitments and deadlines are realistic and achievable. Avoid overpromising and communicate any changes promptly.

  • Prioritize Communication: Keep team members informed of progress and any potential delays. Open communication builds trust and allows for collaborative problem-solving.

  • Hold Yourself Accountable: Lead by example by holding yourself accountable for your commitments. Demonstrate reliability and integrity in all interactions.


Conclusion: Building Trust in Recruiting

In the realm of leadership and recruitment, building trust in recruiting is not something you have, but something you do. It requires consistent effort, empathy, and integrity. By avoiding these five trust-destroying behaviors and actively working to build trust, leaders and recruiters can create a more cohesive and productive environment.

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About the Author

Human Capitalist

About The Author

As a recognized authority in Human Capital, I'm passionate about how AI is transforming HR and shaping the future of our workforce. Through my books Sprint Recruiting: Innovate, Iterate, Accelerate and High-Performance Recruiting, I've introduced agile methodologies that help organizations thrive in today's rapidly evolving talent landscape. 

My research in AI-powered people analytics demonstrates that HR must evolve from administrative functions to strategic business partnerships that leverage technology and data-driven insights. I believe organizations that embrace AI in their HR practices will gain significant competitive advantages in attracting, developing, and retaining talent. 

Through my podcast, The Human Captialist, and speaking engagements nationwide, I'm committed to helping HR professionals prepare for workplace transformation and technological disruption. Connect with me at www.trentcotton.com or linktr.ee/humancapitalist to learn how you can position your organization for the future of work.

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